According to a survey of WebMiner, 15 Cr is a raw estimation of the number of restaurants that have opened around the globe. These have brought various international and national cuisines which people have been looking forward to. But not everyone can go and dine outside. Hence, the on-demand food delivery app development came into being. These apps not only made it easy for the customers to enjoy the food at the leisure of their home but also offered a wide variety of cuisines and dishes from across the globe. Apps like Uber, Postamates, Zomato, Ola, Swiggy, etc have spread like wildfire over recent years.
What is an On-Demand Food Delivery App?
On-Demand apps pathway connects business and potential customers. It is a facility of computer services, which allow users to obtain and use necessary emergency services when and where needed. They are designed to meet the needs of an individual and instant access to products and services anywhere and anytime. On-Demand apps save time and efforts of the customers as they prefer to pay a small amount for faster and convenient service delivery.
On-Demand food delivery app is a new initiative, from restaurants making their delivery app to deliver food while sitting on your couch through services like Zomato, Foodpanda, Swiggy act as a collaboration or a linkage platform between the restaurants and clients. The global circumstances have constrained people to buy and order food online. As the world is fighting against COVID-19, this will keep boosting on-demand food delivery app development. Food delivery apps appeal to customers because these apps simplify their lives. There are no inconveniences associated with them and consumers get what they want within a few minutes. Every single order on On-Demand food delivery apps is specially treated and sent carefully to clients by trained employees whose priority is customer satisfaction. The On-Demand food delivery app also provides the customers with telephones and emails, which are used by the customers to raise grievances or commend the services.
Why is a Smart App necessary for Your Business?
We are digital people, living a completely digital life! Globally, more than 5.19 billion people use smart digital devices. One thing that we have learned throughout this evolution is that whatever we need, can be obtained with just a few clicks on our smart devices. Even the food to satiate our different cravings on different days of the week! It’s an era that has something for everyone – whether a consumer or a provider. In the changing world, consumers have come to expect the ability of a restaurant to allow them to place orders online. If you are in a restaurant business and have yet to join the online ordering system, you’re already missing out on some great opportunities to grow your business.
By adopting new technology, you simplify the lives of your customers and also ensure that your business can stand tall in the competitor market. When it comes to ordering online, the choice of technology is not about the ability to order online, but also to reach the right people at the right place and at the right time. As of the first quarter of 2020, there are 2.56 million successful apps.
Being online through an on-demand food delivery app is a a successful way to go when it comes down to expand your current customer base & boosting your chain of revenue. When you add an easy-to-use feature, like a customer-friendly online ordering system for restaurants, then you just increased your chances of boosting sales and increasing your profit margin.
Basic Key Features Required to Run a Successful On-Demand Food Delivery App
Live tracking is an essential and important element of a food delivery app. While a person waits for his food, he might be keen on checking on the status of the order. Therefore, this is a must-include feature of any on-demand food delivery app.
Payment options in the app should ensure to have multiple options for making payments. With most of the people going digital, the mode of payments through credit and debit cards have been the widely used option. Digital wallets should also be linked with the on-demand food delivery app.
A timely reward should be given to loyal customers of the apps. This helps in creating retention and earning loyal customers.
Push notifications are a vital part of food delivery apps in the long run. The customers should get notified if anything new is being introduced at the app or any new offer has been launched.
Food customization in the app is yet another option which is very important. Customers should be allowed to customize the food they are placing an order for like quantities of less or more spices.
The address book should have the feature of adding several addresses for various locations including home, office, etc.
The cumulative bonus feature must be there in the app through which you can reward the customers who have been ordering food with the app for long and they can be further used in the future.
A Step by Step Guide for an Effective On-Demand Food Delivery App
To make successful food delivery apps like UberEats and Zomato popular among consumers, you need something more than simply copying the feature list and monetization model. Here, we have gathered few insights on how to develop a unique food ordering app that can surpass UberEats or any other trending food app.
Step 1. Watch the Food Delivery Industry for Hot Trends
To be a leader among competitors you need to be aware of the most current food delivery industry and its trends, including new delivery channels. To achieve this, we must consider the food ordering trends on Social Media, Chatbots, Smartwatch, etc.
Step 2. Choose Food Delivery Model
Here, you need to select a suitable on-demand food delivery model that will work for your business and meet your goals. Two main models that are present in the food delivery market; they are Order Only Model & Order and Delivery Model.
Step 3. Research your target market and customer groups
To develop an outstanding on-demand food delivery app, you need to know your customers or your target audience. This is because once you understand who will be using your products, it is easy to build an app that ideally meets your target audiences and customer’s needs as well.
Step 4. Choose the main features of on-demand food delivery app
When developing a mobile app like Uber for food delivery, we must consider the features like Registration, Search, Order Placing, Payment Options, Order Checkout, Notification Panel, Order Tracking, Reviews, Ratings, Etc.
Step 5. Select the Technology Stack of On-Demand Food Delivery App Development
Depending on the business model of your food delivery startup, you will need different technologies. Stack like Restaurant listing, Payment gateways, Find user location, Push notification, etc.
Advanced features your app needs!!
Social media integrations- It has become a permanent feature of every app out there. This feature enables users to link their social media accounts to write reviews, share photos and videos of their food. This is one of nice-to-have features a customer may want.
Loyalty programs- To encourage and boost loyalty, you can incorporate membership options and referral programs so that users keep using your on-demand food app. You can also offer free delivery on every fifth order.
Personalization- It has become a significant feature in on-demand apps in recent times. In this feature the app tracks and analyses the behavior & activities of users and provides suggestions regarding products and services. It helps in engaging and enhancing customer relationships with our organisation.
Chatbots- A chatbot is relatively a fresh technology. Every owner and user is embracing it with both hands. These are computer programs or Artificial Intelligence (AI) that can simulate conversation with a user through messages and provide solutions to basic queries of customers.
Gamification- Gamification is the process of integrating game elements like points into non-game context due to which users have to pay less amount of money and thus encourages them to make more orders in future. This allows clients to accumulate points so that customers will visit the app more often.
In a nutshell
The popularity of on-demand food delivery apps is continuously rising and there are multiple players in the market. Still, to stand out from the crowd, you should adopt current food ordering industry trends. For your future on-demand food delivery app, you can either opt for Order Only or Order and Delivery Model. Also, you can gather insights from your target audience and add other features during the app development stage.
The last thing remaining is to hire an on-demand food delivery app development team which is the most essential step towards your success. If you are also thinking about developing a food delivery app for your business, make sure to consider every aspect. If unsure or need expert advice and resources when it comes to on-demand app development then AppsRhino can be your best choice!